Seeking Data Analytics expertise for motion (inertial) and physiology data sets from wearables/consumer products
Project Size 250,000 € · Deadline : 2020-05-24
Our client is a leading developer of portable/handheld electronic devices, providing a range of desirable, high-quality lifestyle products to consumers worldwide. They have a strong brand and reputation for innovative and high-performance products, and are continually working to improve their functionality and benefits for current and new customers. The company has collected initial data from the device and its interaction with the consumer and now wishes to better understand the relevance of the data for future studies and ongoing product development. This data contains both physiological data by use of a wearable (heart rate, galvanic skin response, etc) and inertial (motion) data from rudimentary sensors embedded in the device (gyroscope, accelerometer and magnetometer). Whilst they are able to uncover basic insights, they do not have the in-house capabilities to review the inertial data (e.g. understanding what is background noise from detectable events such as a handshake or gestures), understand which physiological data attributes are important, how this might impact the users’ behaviour (or movements), and the relationship between the data sets.