Seeking Fabric Care Sustainable Packaging

  • The Procter & Gamble Company
  • From United States
  • Responsive
  • Project Size Range : 250,000 - 1,000,000 €
  • Deadline completed
    The submission process for new proposals is closed. Proposals submitted before the deadline will follow the standard evaluation process.

Desired outcome

At P&G we recently announced our ambition to achieve net zero greenhouse gas emissions across our supply chain and operations by 2040, from raw material to retailer, including clear interim targets for 2030. While we are making progress, the climate emergency calls for bolder and faster actions to decarbonize laundry across the entire value chain.

This brief focuses on sustainable packaging solutions.

The Procter & Gamble Company

Details of the Innovation Need

Packaging plays an essential role in delivering products to our consumers. Product protection, consumer safety, ease of use, and communication of safety and use information to consumers are just some of the critical functions packaging delivers. As we work to ensure our packaging delivers against key performance criteria, we also seek to drive greater circularity of our packaging at end of life and are working towards 100% recyclable or reusable packaging. The new more sustainable packaging innovations cannot have consumer in-use trade-off’s relative to current packaging while having clear line of sight on longer term financial viability.

Relevant Areas/Spaces may include (but not restricted to):

• Lighter plastic packaging.

• New (non-plastic, but recyclable) materials.

• Recycled plastic options.

• Moisture barrier for paper packaging that can be used for detergents and be recyclable

• Reuse systems that can help us minimize plastic

• E-comm friendly packing solutions that delights consumers for laundry while improving carbon footprint.

• Innovative laundry liquid dosing solutions that delights consumers by reducing effort on job to be done.

Areas Out of Scope

  • While not out scope, P&G is already part of the Paboco consortium to develop pulp-based bottle for liquids and other applications in Fabric & Home Care.

Please note that only non-confidential information describing the business & services model, current use, and ideas protected with IP can be accepted for review.

Related Keywords

  • Consumer related
  • Consumer Products
  • Other consumer products

About The Procter & Gamble Company

An American multinational consumer goods corporation headquartered in Cincinnati, Ohio. P&G was founded over 180 years ago as a simple soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We’ve spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship.

The Procter & Gamble Company

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