We are working with a global direct selling company with a range of established nutrition, personal care, skin
care and home-care product brands that positively impact the health and wellness of its end-consumers. These
brands are recognized as innovative and backed by science. The products are successfully marketed and sold
by an extensive entrepreneurial network to consumers, who are increasingly influenced to invest in new
products / experiences by personal and social recommendations.
In the current unprecedented global health crisis, there is a growing interest in protecting, enhancing and
measuring the immunity of yourself and your family members. This heightened awareness is expected to
continue long after the current crisis dissipates, and the client wishes to identify and engage with
entrepreneurs and more established companies with emerging and proven innovations to address this market.
Whilst many solutions could be applicable to consumers immediately, the client is also interested in
innovations with the potential to disrupt the market over the coming months / years.
The client is actively searching for growing companies developing innovative consumer products that could benefit from the client’s global sales and distribution network and/or extensive R&D capabilities. For example, early-stage companies that have completed development of their product but require assistance in marketing and distributing their product; more established companies with limited exposure wishing to scale-up or enter new markets/sales channels; or those looking to further develop innovations for future launch.
The client is looking for innovative consumer products with one or more of the following characteristics:
PROTECT -Improve the body’s barriers to prevent infection
- Product formats – sprays lotions, PPE
- Protect respiratory tract, eyes, skin, wounds
- Ways to demonstrate effectiveness
ENHANCE -Products to support your body
- Healthy lifestyle interventions
- New actives – natural/plant extracts, traditional medicines, pre & probiotics
- New delivery routes – buccal, nasal, transdermal
- New formats – beverages, foods, snacks, sprays
MEASURE / INFORM -Monitor infection / immune status
- New consumer devices to test, analyse and report
- Novel tests for biomarkers
The client is able to leverage its extensive person-to-person network to deliver new products to market, having already introduced various brands and supporting products to their global consumer base. They will require a short period of exclusivity in a chosen market, but in return are able to offer considerable support with introducing the product. Companies are invited to register their interest in engaging with the client to discuss potential collaboration (which could include distribution, joint development, etc). Depending on the stage of their technology / product and the client’s specific market requirements, they will be invited to a discussion with client personnel or selected to attend and present to senior management at one of a number of market-specific virtual events over the next 3-6 months.