13 - 15 April, 2015. This marcus evans conference will look at the value creation within Alliance Management and how to empower and align the role of Alliance Management within the company. The delegates will benefit from experienced case study and learn how to maximise the potential of the collaboration in order to bring the relationship to mature stage, how to create a strong commitment beyond size and cultural differences and create the road for new and fruitful development. In this address, the delegates will also consider the benefits of Academic collaborations and the power of open labs to boost research phases while exploring the new challenges and opportunities to face in new markets, especially in China.
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