Affinity Petcare Our interest areas on innovation
Have an innovation?
Francesc Blanch Martell
VP Research & Development
Affinity Petcare
About Affinity Petcare
Our interest areas on innovation
Welcome to Affinity Petcare's innovation centre on innoget.com. Below you'll find our priority interest areas and a list of requirements. If your innovation is related to one or more of these areas and fulfils some of the requirements, we'd like to get to know you. Would you like to innovate with us?
Priority interest areas
- Dietetic strategies view more
- Obesity in pet animals view more
- New ingredients with proved health effects: Oral, renal, digestive, bone, cardiac.
- Palatability enhancers for dog & cats.
- Technologies to produce semi-moist petfoods.
- Diagnostic tools for pets view more
- Innovative solutions for feeding dogs and cats view more
- New natural colorants
- Extrusion process view more
- Hypoallergenic (hydrolyzed proteins) ingredients to apply in diets for allergic dogs & cats.
- Management of dogs and cats. Innovation in Cat litters
- Technologies and raw materials to be applied on a cereal extrusion process
- Ingredients to improving skin health.
- innovative packaging view more
- Alternatives to extrusion process of cereals and other protein sources to produce petfood.
- Fat oxidation view more
- New Technologies to produce treats and or snacks for dogs and cats .
- Ingredients for increasing satiety in pet animals. Strategies to improve mobility in pet animals.
- Dietetic strategies to decrease dog& cat’s urolithiasis (calcium oxalate & struvite stones).
Criteria for your innovation
- Addresses a big, unmet consumer need
- Offers a new benefit to an existing product
- Game-changing product/technology
- Innovative product
- Innovative method/procedure
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