Affinity Petcare About Affinity Petcare

Have an innovation?

Partner with us! We recognize that valuable solutions can come from anywhere and we invite you to Innovate with Affinity Petcare.

Francesc Blanch Martell
VP Research & Development
Affinity Petcare

Our open innovation policy

Our wide range of products is designed by our team of multinational researchers, who have worked on pet food for many years and who are dedicated to finding innovative nutritional solutions for the welfare of pets.We believe that there is a great opportunity for us to enhance and accelerate our innovation efforts by teaming up with world class innovators from outside of our company. To facilitate that effort, we posted our company Profile into Innoget's open innovation webside to actively seek partners who can help us to improve ... view more

About Affinity Petcare

Founded in Spain in 1963 Affinity Petcare - part of the Agrolimen Group of companies, leading manufacturers of consumer goods in Europe - has been striving to produce novel, healthy products for pets for more than 40 years. Ranked number six in the annual list published by the Pet Food Industry magazine, of the top 10 pet food companies for 2008, the company offers a wide range of products, from special veterinary diets to Superpremium foods to value-priced products for cats and dogs.

Our Vision is to become the brand consumers trust above all others with the well being of their pets. We will achieve our vision by building strong equity brands, investing in ground breaking innovations, working closely with the scientific community and developing our expertise in dry food.

Our Mission is to ensure the well being of cats and dogs and thereby contribute to the well being of pet owners’.

View our interest areas in innovation

View active technology requests

Affinity Petcare website powered by Innoget

What is this?

This is a Company Profile. Through a Company Profile professionals like you may introduce their most innovative and promising technologies to Innoget clients.

What is innoget.com?

An open innovation marketplace. A global community comprised of thousands of professionals who have free access to technology requests and offers posted by Innoget clients, companies and research centers. Our clients are international organizations convinced of the need to collaborate with external partners and actively seek to invest in joint development, technology acquisition, licensing or any other type of collaboration (open innovation)

Via www.innoget.com our clients connect with companies, research institutions and innovation professionals worldwide. Organizations seeking innovation meet innovation-generating organizations. They capture external knowledge via publication of technology requests and promote the knowledge generated within their organizations via publication of technology offers. By knowledge we understand innovative technologies, products, methods, procedures and services. The transfer of information is done confidentially between applicant and supplier through the website. It is based on the information exchanged here that they decide to mantain contact offline